In 2004, OpenText™ acquired Artesia. Artesia has since been re-branded, becoming OpenText Media Management (OTMM) which continues to provide organizations with powerful tools for managing all of their digital media and underlying metadata.
The need for Digital Asset Management software to manage rich media across the customer lifecycle and multiple channels continues to grow, and unlike traditional DAM systems, OpenText Media Management allows companies to scale and meet ever-changing demands such as omni-channel.
In 2018, OpenText was named a leader in Digital Asset Management for Customer Experience by Forrester Research, Inc. The analyst recognized OpenText's robust functionality and noted that "[OpenText's] strong vision recognizes the challenges that organizations have today with delivering content to a multitude of channels."
Rebranded Product Names
|Former Name||New Name|
Artesia DAM Creative Desktop
Artesia DAM Desktop
|OpenText Media Management|
|Artesia On Demand||OpenText Media Management On Demand|