OpenText Core Journey
Transform customer experiences with data-driven journey management
Journey management and AI are changing customer experience.Find out how in the CIO paper
Overview
How OpenText Core Journey can benefit business
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Automate journeys orchestration
Analyze overall customer behavior patterns to orchestrate next actions that offer greater relevance and reward.
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Advanced analytics
Centralize and analyze data from marketing content, applications, channels, and devices in a single view for key analysis and insights into customer interactions.
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Visualize customer journeys
Gauge campaign performance with a comprehensive view of events and touchpoints, and quickly adjust tactics to meet marketing goals.
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Manage complete journeys
Create and deploy comprehensive customer journeys with pre-populated pull-down menus that manage the entire customer journey from engagement to retention.
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Optimize system performance
Leverage cloud-based, SaaS technology to stay up to date and maximize ROI.
Why OpenText Core Journey?
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Personalized customer journeys
Use data to create journeys that meet customers’ individual needs.
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Cloud platform integration
Seamlessly connect to OpenText Experience Cloud platform applications and components for both data collection and automation of next steps.
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Data from anywhere
Aggregate customer events and related data from virtually any source into one location.
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Versatile journey orchestration
Tap into different sources, design multi-step actions and conditions, and manage journeys across channels using gained insights.
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Powerful, user-friendly interface
Empower business users to easily drag and drop actions with a graphical user interface, while allowing technical users to integrate sources and orchestrate multi-step experiences.
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Custom dashboards
Design and deploy dashboards tailored to the specific needs of any organization, function, or team, including operational metrics that are not journey-specific.
Key features
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Data collection and storage
Captures and tracks event data across channels and touchpoints from any application or data source, integrating the data streams with an adaptive data schema.
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Data sets specification
Maps customer interactions across customer-event data sets, business rules, and associated journey dashboards using a wizard-like process.
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Customer journey monitoring
Monitors interaction performance through intuitive dashboards, and allows users to quickly adjust and optimize the journey.
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Customer journey orchestration
Integrates with OpenText™ Communications and OpenText™ Web CMS to capture events and apply rules to orchestrate and automate the next action based on customer behavior.
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Customer segmentation
Classifies and segments customers based on behaviors, such as “abandoned form” or “visited landing page,” to target with new interactions based on previous actions.
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Custom dashboard and analysis
Displays queries and data sets in a chart or graph with a simple click, allowing users to easily create custom reports and dashboards with in-depth drilldown analysis.
Accelerate the value of OpenText Core Journey
Deployment
OpenText offers deployment choice and flexibility for OpenText Core Journey.
- Run anywhere and scale globally in the public cloud of your choiceOpenText Public Cloud (Multi-Tenant SaaS)
Professional Services
OpenText Professional Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.
- Get a trusted partner to guide your information management pathYour journey to success
- Propel your business into the future with modern solutionsNextGen Services
- Accelerate your information management journeyConsulting Services
- Unlock the full potential of your information management solutionCustomer Success Services
Partners
OpenText helps customers find the right solution, the right support, and the right outcome.
- Search OpenText's Partner directoryFind a Partner
- Industry-leading organizations that enhance OpenText products and solutionsStrategic Partners
- Explore OpenText's Partner solutions catalogApplication Marketplace
Training
OpenText Learning Services offers comprehensive enablement and learning programs to accelerate knowledge and skills.
- Meet the demands of all types of users for effective adoptionLearning Services
- Unlimited access to training with personalized tiers to fit your needsLearning Subscriptions
Communities
Explore our OpenText communities. Connect with individuals and companies to get insight and support. Get involved in the discussion.
- Explore ideas, join discussions, and networkOpenText’s forums
Premium Support
Optimize the value of your OpenText solution with dedicated experts who provide mission-critical support for your complex IT environment.
OpenText Core Journey resources
Move the needle with OpenText Core Journey
Read the briefMove the needle with OpenText Core Journey
Read the briefDrive customer success with OpenText Experience Cloud 24.2
Read the blogCustomer experience vs customer engagement
Read the blogAre we there yet?
Read the blogDrive customer success with OpenText Experience Cloud 24.2
Read the blogCustomer experience vs customer engagement
Read the blogAre we there yet?
Read the blog
OpenText Core Experience Insights
Watch the demo
Visualizing data in OpenText Core Experience Insights
Watch the video
Mapping the customer journey in OpenText Core Experience Insights
Watch the video
