OpenText Core Journey
Transform outcomes with data-powered customer journey management
Journey management and AI are changing customer experienceFind out how in the CIO paper
Deliver amazing experiences with customer journey management software
Truly engaging customer experiences start as insights and analysis gleaned from data captured in customer interactions. How do CX pros get the real-time analytics and orchestration they need to build the highly personalized communications customers expect?
Why OpenText Core Journey?
Empower teams to deliver smarter, data-driven customer journeys with AI-powered automation, analytics, and omnichannel orchestration.
- 360°
visibility
Break down data silos with centralized event collection and full visibility across channels and customer touchpoints. - 100%
cloud-native platform
Deploy quickly and scale easily with intuitive, easy-to-use journey tools designed for business users. - AI-driven
intelligent orchestration
Automate decisions using AI and rules-based logic to trigger contextual, personalized experiences in real time.
Use cases
OpenText Core Journey enables marketing, CX, and business teams to capture data, visualize performance, orchestrate actions, personalize experiences, and integrate systems—so you can power every customer moment from start to finish.
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Collect behavior data from any channel to inform journey insights and real-time automation across business functions.
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Build dashboards that reveal how customers engage with each step of their journey from awareness to conversion, helping teams identify drop-offs, improve conversion rates, and optimize experiences.
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Automate next-best actions using behavior-triggered workflows and business rules across all digital and assisted channels.
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Connect to OpenText™ Experience Cloud, CRMs, and marketing platforms to unify data and streamline execution.
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Use journey analytics and real-time signals to identify at-risk customers and proactively reduce churn.
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Trigger personalized communications outreach across all key channels and applications based on preferences and live behaviors.
Key features
Leverage the advanced features of customer journey management software built for agility and insight.
Event data capture
Tracks customer event and behavior data from any channel to power engagement decisions and trigger personalized experiences.
Journey orchestration
Maps and automates customer journeys using drag-and-drop tools to automate next-best actions based on behavior and business rules.
Data set designer
Builds and configures reusable data sets to support reporting, segmentation, and action-triggering logic without heavy IT involvement.
Dashboard reporting
Creates real-time dashboards that help business users monitor performance drop-offs and conversion across the journey and make informed decisions.
AI-powered analysis
Applies machine learning to detect patterns, predict behavior, and personalize experiences, powering insights and triggering relevant next best actions.
Seamless integrations
Connects to OpenText Experience Cloud and third-party systems to unify customer journey management workflows.
Accelerate the value of OpenText Core Journey
Deployment
OpenText offers deployment choice and flexibility for OpenText Core Journey.
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Run anywhere and scale globally in the public cloud of your choice
OpenText Public Cloud (Multi-Tenant SaaS)
Professional Services
OpenText Professional Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.
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Get a trusted partner to guide your information management path
Your journey to success
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Accelerate your information management journey
Consulting Services
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Propel your business into the future with modern solutions
NextGen Services
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Unlock the full potential of your information management solution
Customer Success Services
Partners
OpenText helps customers find the right solution, the right support, and the right outcome.
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Search OpenText's Partner directory
Find a Partner
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Explore OpenText's Partner solutions catalog
Application Marketplace
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Industry-leading organizations that enhance OpenText products and solutions
Strategic Partners
Training
OpenText Learning Services offers comprehensive enablement and learning programs to accelerate knowledge and skills.
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Meet the demands of all types of users for effective adoption
Learning Services
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Unlimited access to training with personalized tiers to fit your needs
Learning Subscriptions
Communities
Explore our OpenText communities. Connect with individuals and companies to get insight and support. Get involved in the discussion.
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Explore ideas, join discussions, and network
OpenText’s forums
Premium Support
Optimize the value of your OpenText solution with dedicated experts who provide mission-critical support for your complex IT environment.
OpenText Core Journey resources
5 clever ways to keep customer coming back
Read the playbookOpenText Core Journey
Read the product overviewMove the needle with OpenText Core Journey
Read the briefHow to turn meh into magic moments with journey orchestration
View the infographic5 clever ways to keep customer coming back
Read the playbookOpenText Core Journey
Read the product overviewMove the needle with OpenText Core Journey
Read the briefHow to turn meh into magic moments with journey orchestration
View the infographicCustomer journey success is no accident
Watch the video
Leverage customer insights to boost engagement
Watch the video
OpenText Core Journey
Watch the demo
Visualizing data in OpenText Core Journey
Watch the demo
Mapping the customer journey in OpenText Core Journey
Watch the demo
Orchestrating customer communications in OpenText Core Journey
Watch the demo-
Digital customer journeys are all the touchpoints a customer goes through in their interactions with an organization. Customer journeys focus on digital channels but include non-digital channels such as contact centers and physical experiences. It is imperative journeys are well orchestrated.
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Having mapped and optimized all customer touchpoints, it combines data analytics, automation, and personalization to understand behaviors, identify pain points, and build seamless, omni-channel experiences—enabling organizations to proactively guide customers along their preferred paths.
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Increasing loyalty and revenue by delivering personalized experiences that anticipate needs. Providing unified customer insights, removing friction points, and improving conversion rates. Reducing operational costs while increasing satisfaction, retention, and lifetime value.
Customer communications: how the customer journey shows the way
Unlock insights to personalize experiences.
Read the blog
What’s new in OpenText Core Journey
Elevate customer journeys while unlocking new opportunities.
Read the blog
Drive customer success with OpenText Experience Cloud
Customers and their journeys are at the heart of every thriving business.
Read the blog
Introducing OpenText Core Journey
Customer journeys are more complex than ever, requiring one-to-one personalization across experiences.
Read the blogWhat is customer experience?
Learn moreWhat is customer experience management?
Learn moreWhat is customer experience?
Learn moreWhat is customer experience management?
Learn more
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