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Russell Hobbs

Russell Hobbs Supports Easy Access to Popular Brand

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Top UK home appliance manufacturer accelerates onboarding for partners and increases productivity with OpenText™ Trading Grid™

The sales team used to always be pushing us to get a new trading partner onboard more quickly. With OpenText, this is something we can easily achieve.

Lee Shepherd, Business Analyst, Russell Hobbs


• Evolving product portfolio
• Consumer expectation for easy access
• Range of retail partners



• E-trading with various systems
• Accelerated onboarding for trading partners
• Reassignment of employees to more productive tasks

About Russell Hobbs

Russell Hobbs holds a reputation for timeless, stylish kitchen appliances. One in every three UK households owns a Russell Hobbs product, including kettles, toasters, and more.