The media and entertainment industry is in a state of transformation. Each segment, including sports, gaming and music, is being pressured by new technologies and commercial models. At the same time, companies must create, distribute, monetize and protect content.
Media and Entertainment solutions streamline how organizations engage and retain customers, create and license content and protect brands and IP.
Video streaming providers are further investing in customer engagement and loyalty to combat increasing competition as growth slows in developed markets.
Demand for streaming content is prompting content creators to employ increasingly complex monetization and IP-protection tactics, like blockchain and microtransactions.
Gaming, streaming, broadcast and communication service providers are investing in acquisitions and diversifications to build compelling bundles that reduce customer churn.
Interactive entertainment companies are adopting blockchain technology, virtual experiences like the metaverse and other innovations to compete in a crowded market.
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