The pandemic has shifted the communications dynamic between organizations and their customers. Consumers demand personalized, interactive, omnichannel digital experiences. However, many organizations still operate from silos, resulting in disjointed communications that frustrate customers, damage brand loyalty and risk lost business.
Experience Platform for Communications solutions help organizations jumpstart their digital transformation and improve customer experiences with an omnichannel modernization strategy that attracts, retains and delights customers.
A recent IDG survey of marketing firm business and IT executives reveals both their main objectives and biggest pain points in delivering client messages. Discover solutions for running campaigns more efficiently and effectively.
Leverage data to gain invaluable insights into customer needs and drivers, enabling better understanding and increased satisfaction.
Create hyper-personalized customer communications across channels to improve message relevance, engagement and conversion rates.
Eliminate friction and frustration by enabling seamless and cohesive omnichannel conversations with customers as they switch from one channel to another.
Bring marketing, service and transactional communications together in a single customer experience management (CXM) platform for consistency across the customer journey.
Build a strategic customer communications Center of Excellence (CoE) to bridge organizational silos, reduce costs and improve responsiveness.
Seamlessly share data between departments and business units to send relevant messages on any channel at any point of the customer journey.
Sales and marketing teams need to grow revenue. Without shared insight into customer preferences, behaviors and interests, they miss opportunities to upsell and cross-sell. Leverage AI and analytics to deliver relevant, personalized offers.
Today’s customers expect to be able to handle online interactions through their chosen channels. Providing omnichannel options often involves IT and complex processes. Easily create and optimize omnichannel customer experiences.
See how customers are succeeding with Experience Platform for Communications solutions.See more success stories
OpenText offers a choice of products to enhance customer experience management:
OpenText Consulting Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.