Premier Medical Group has been experiencing rapid growth in order to meet the healthcare needs of the Phoenix area. In recent months, the group has added five healthcare practices to its fold for a total of eight primary care providers. This growth is expected to reach an estimated 10 independent practices with 35 primary care providers within the next few months. Ultimately, the group envisions a much larger practice of roughly 100 to 150 providers. However, the group’s existing fax solution could not meet the needs of this increasing number of healthcare providers.
Increasing fax volumes
Dr. Sunny Maheshwari, Executive Board Director at Premier Medical Group, described the existing fax system: “We had two desktops with modems in our server room—one desktop for incoming faxes and one desktop for outgoing faxes.”
However, the group recognized that as the organization continued to grow, multiple staff would need to send faxes at the same time—a challenge with only one phone line. “Waiting is not really a viable option. For example, patients want their prescriptions within a certain period of time once they leave the office. It usually takes a patient five to 10 minutes to get to the pharmacy. If the prescription is not there, we start getting callbacks,” explained Maheshwari. Premier Medical Group needed a solution that could handle multiple faxes at the same time, especially during peak business hours.
Secure management of patient data
Security of patient health information was also a key concern for the company. “Incoming faxes were being stored on our servers and what we’re finding is that we can’t have these independent servers floating around that are holding patient data. We needed a secure system where these servers can be centralized and all the documents can be in one location. And of course, meeting HIPAA compliance as well,” said Maheshwari.
In need of a new fax solution and not really knowing what options were available, other than adding more phone lines and trying to manage it themselves, the group moved from its two-modem, in-house server solution to a cloud-based service. However, it quickly became apparent that the cost of the online fax service was going to be much higher than expected.
Going back to the drawing board, Premier Medical Group set out to find a cost-effective solution that could grow with the company and address the specific concerns of the healthcare industry. “With medicine, every day is a challenge. There are new things that come up, whether it is HIPAA requirements, secure faxing or patient compliance. Trying to partner with the right company is important to our organization to make sure that we have the ability to scale, do things in a clear, systematic manner and to make sure that resources are available so that as we continue to grow, we can troubleshoot problems and address them,” said Maheshwari.