ACTIVATE with OpenText lets you move content management to the cloud so you can preserve what works while reducing upgrade burden, strengthening governance, and preparing content for AI.

Best practice guide image of person typing on computer

Less upgrade burden

Move from frozen versions to continuous content management innovation

Trusted, AI-ready content

Make content governed, curated, and permissioned for reliable AI outcomes

Predictable economics

Use existing maintenance funds to modernize with predictable costs

Explore 4 best practices

Step 1

Recognize the signs your environment is falling behind

92% of organizations have had at least one AI setback tied to content barriers.* Most environments don’t fail; they become harder to evolve. You need activation, not just migration.

Content is invisible to AI

Lacks structure, metadata, and governed access

Upgrade path is frozen

Projects are longer, riskier, and harder to justify

Integrations are harder to maintain

Keeping pace with systems has become more complex

Governance is inconsistent

Policies vary or rely on manual enforcement

Content platform is stuck in repository mode

Limited workflow, automation, or orchestration

IT is stuck maintaining systems

Less time for innovation and improvement

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Step 2

Deliver trusted, governed, and connected content for AI

AI agents require content that’s governed, complete, permission-aware, and connected to business context. Without it, retrieval becomes inconsistent and automation breaks down.

AI-ready content is:

Current
Accurate
Permission-aware
Consistently governed
Enriched with metadata
Connected to processes

Step 3

Activate your content, not just your infrastructure

ACTIVATE with OpenText provides a structured path to cloud modernization. It protects existing integrations, maintaining critical workflows, and eliminating disruptive upgrade cycles so your environment evolves without starting over.

Make content visible to AI
Structure and govern content so AI agents can retrieve, reason, and act on trusted information.
Connect content to business context
Bring content and context together so AI can access all relevant information.
Build governance in, not on top
Ensure every interaction with content is secure, auditable, and policy-driven.
Manage the content lifecycle at scale
Automate retention, legal holds, and disposition across content types and systems.
Move beyond upgrade cycles
Eliminate long upgrade projects and shift to continuous innovation.
Free IT to focus on higher-value work
Reduce maintenance overhead so your team can focus on innovation, not upkeep.

Speak to an ACTIVATE expert

See how organizations are activating their content

Read more about how customers are succeeding in the cloud with OpenText.

See more success stories

Common modernization questions

Get clear answers to common concerns about modernization, integration, cost, and timing.

No. A phased approach keeps existing integrations and workflows in place while your environment transitions. Both environments run in parallel until you're ready to cut over, with dual-run options available for complex environments. Certified integration patterns cover the enterprise applications content management customers depend on most, including SAP software, Microsoft 365, and Salesforce. Nothing moves until it's been validated.
No. ACTIVATE with OpenText builds on your current environment and evolves it over time. Many organizations modernize OpenText™ Content Management (Extended ECM) or OpenText™ Documentum™ Content Management (CM) progressively, while others move to a SaaS model based on their business and integration needs. The goal is to improve how your content works, not start over.
OpenText content platforms are increasingly incorporating AI capabilities into current and future releases. Cloud modernization helps organizations stay current as those capabilities continue to evolve. By reducing the burden of major upgrade projects, the cloud provides a more continuous path to new AI, integration, security, and governance capabilities. ACTIVATE helps move your existing content environment toward that model while preserving the content, integrations, and business context your organization already depends on.
AI and automation depend on governed, accessible content. As environments fall behind, technical debt increases, integrations become harder to maintain, and AI initiatives stall before they deliver value. Delaying modernization increases both cost and complexity over time. The gap does not pause while you decide.
A standard migration moves your content management environment from one place to another. ACTIVATE focuses on making content governed, connected, and usable for AI and automation in the process. The goal is not to replicate your current environment in the cloud, but to improve how it operates. A lift-and-shift migration preserves existing limitations. ACTIVATE is designed to eliminate them.
If you’re an OpenText Content Management (Extended ECM) customer, you can:
- Request to speak to your account team.
- Visit the OpenText Content Management version upgrade webpage.
If you’re an OpenText Documentum CM customer, you can:
- Request to speak to your account team.
- Visit the OpenText Documentum Content Management version upgrade webpage.

More to explore

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OpenText Documentum Content Management

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Upgrade your OpenText Documentum Content Management

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