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Sales

Streamline operations, manage customer content and optimize sales

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81%
of sales people say a connected view of data across the customer journey is important[1]

Overview

See how a full customer view reveals sales opportunities and enhances service

While Sales professionals capture, manage and track customer interactions in CRM systems, other information containing valuable context is often in disparate systems. With information siloed, Sales misses out on insights that improve service and reveal new revenue opportunities. OpenText™ solutions for Sales integrate with leading CRM systems to connect all customer touchpoints and deliver 360-degree account views.

Key trends

  • By 2025, 75% of organizations will need to adapt hybrid work strategies to meet demands for flexible working environments that enable Sales teams to sell from anywhere.[2]

  • 79% of sales reps say they have had to quickly adapt to new ways of selling to stay agile in an uncertain world with unpredictable buying behaviors.[3]

  • Rising demands mean customers will want more than half of pandemic-era services to become the new normal.[4]

  • Digital buying and self-service are extending into the B2B landscape, with 84% of sales ops professionals saying digital transformation has accelerated since 2019.[5]

  • By 2025, 60% of organizations will capitalize on disruption with an enterprise-wide and ecosystem-wide approach to automation.[6]

Explore Sales solutions

Content Cloud integrations for Salesforce

Empower sales and service with Salesforce® content management insights

Web & mobile experiences

Drive breakthrough engagement with digital experience management software

What makes OpenText different

  • Single vendor for all content solutions

    Leverage one trusted source for a range of comprehensive content solutions to unify all parts of the customers’ buying experience.

  • Integration expertise

    Seamlessly integrate with the crucial applications sales teams use every day, including Salesforce, SAP® and Microsoft®.

  • Built to scale

    Eliminate infrastructure limitations and easily meet evolving business needs with the ability to automatically scale capacity.

Leaders trust OpenText

Learn how leading sales organizations lean on OpenText solutions.

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Footnotes

Footnotes

  • [1] Salesforce Research, State of Sales, 3rd Edition, 2018
  • [2] Gartner, Gartner predicts 2022: Digital Workplace Is Foundational for Employee Experience, 2021
  • [3] Salesforce Research, State of Sales, 4th Edition, 2020
  • [4] Forrester, Predictions 2022: Customer Experience, 2021
  • [5] Salesforce Research, State of Sales, 4th Edition, 2020
  • [6] IDC, IDC FutureScape: Worldwide Digital Transformation 2022 Predictions, 2021