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Digital Asset Management

OpenText Digital Asset Management

Propel rich media workflows with enterprise digital asset management

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Enterprise digital asset management

Your teams need to be able to create, collaborate on, and efficiently deliver high-quality, consistently branded content—and that means your organization needs a simple, unified digital asset management solution.

See how global brands create and distribute compelling digital content

Simplify how your teams create, manage, and deliver rich media. OpenText™ Digital Asset Management (DAM) is a flexible, enterprise-grade solution that helps you manage rich media at scale. From creation to delivery, it streamlines collaboration, accelerates workflows, and ensures brand consistency. OpenText DAM helps you move faster, stay on brand, and get more value from your content—across every channel, team, and touchpoint.

Why OpenText Digital Asset Management?

An enterprise DAM with the speed, flexibility, and scale to support every team.

  • Top
    analyst-rated digital asset management solution
    Rely on DAM software consistently recognized by industry analysts for performance, scalability, and innovation.
  • 1B+
    assets managed—built for enterprise scale
    Support massive content libraries, diverse formats, and global teams with limitless scalability.
  • 360°
    coverage with end-to-end asset control
    Gain full visibility and governance across the rich media lifecycle with automation and AI.

Use cases

Empower marketing, creative, IT, and commerce teams with digital asset workflows tailored to their needs. From campaign acceleration to omnichannel delivery, OpenText DAM helps every role manage and scale rich media with speed and consistency.

  • Manage rich media assets across departments using DAM software with centralized control, AI tagging, and workflow automation to increase efficiency and reduce risk.

  • Use AI-powered tagging to automatically label images and videos, making digital asset management faster, more accurate, and less manual.

  • Connect OpenText DAM with marketing, PIM, creative, and commerce tools to simplify digital workflows and boost productivity.

  • Deliver brand-approved assets from your DAM library to websites, mobile apps, social, email, and signage to ensure omnichannel consistency.

    Key features

    Leverage the powerful capabilities of enterprise DAM software purpose-built for rich media management.

    A screenshot of the OpenText Digital Asset Management user interface showing tagging options.

    AI media tagging

    Automates tagging of rich media assets using AI to improve searchability, accelerate reuse, and reduce manual work across teams.

    A screenshot of the OpenText Digital Asset Management user interface showing collaborative tools.

    Creative collaboration tools

    Facilitates faster content production with built-in review, markup, and approval workflows for internal and external teams.

    A screenshot of the OpenText Digital Asset Management user interface showing different asset management options.

    Asset library management

    Organizes and secures digital assets with structured metadata, versioning, and permissions for consistent brand use.

    A screenshot of the OpenText Digital Asset Management user interface showing the storage menu.

    Deployment flexibility

    Offers flexible deployment options—including on-premises, cloud, or hybrid—to meet your organization’s IT strategy, security needs, and budget requirements.

    A screenshot of the OpenText Digital Asset Management user interface.

    Integration APIs and connectors

    Connects DAM software with creative, marketing, and commerce platforms using out-of-the-box connectors and RESTful APIs.

    A screenshot of the OpenText Digital Asset Management user interface showing the download options.

    Omnichannel delivery engine

    Generates and delivers adaptive renditions to multiple channels and devices, ensuring content consistency everywhere.

    How to buy

    OpenText Digital Asset Management

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    Comprehensive integrations

    Leverage a wide range of integrations from OpenText and our partners for seamless connectivity and efficient workflows.

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    Accelerate the value of OpenText DAM

    Add-ons

    Extend OpenText Digital Asset Management with add-ons from trusted partners.

    Integrations

    Leverage a wide range of integrations from OpenText and our partners for seamless connectivity and efficient workflows.

    Industry Extensions

    Specialized extensions for industry verticals.

      Deployment

      OpenText offers flexible deployment options for OpenText DAM.

      Professional Services

      OpenText Professional Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.

      Training

      OpenText Learning Services offers comprehensive enablement and learning programs to accelerate knowledge and skills.

        Partners

        OpenText helps customers find the right solution, the right support, and the right outcome.

        Communities

        Explore our OpenText communities. Connect with individuals and companies to get insight and support. Get involved in the discussion.

          Premium Support

          Optimize the value of your OpenText solution with dedicated experts who provide mission-critical support for your complex IT environment.

            Take the next step

            See how digital asset management can take your brand to the next level.

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