OpenText Media Management Connector for Salesforce Marketing Cloud by Acheron
By Acheron Software Consultancy Private Limited
With easy access to OpenText Media Management (OTMM) through Content Builder, users can more quickly design their customer-facing campaigns. As the business grows so does the need to communicate with customers better, faster, and more consistently than ever before. Media Management Connector for Salesforce® Marketing Cloud helps teams stay customer-centric.
The tight integration through Media Management Connector for Salesforce® Marketing Cloud enables the creation and launch of marketing campaigns more quickly while ensuring brand consistency across the organization and saving users time.
With Media Management Connector for Salesforce® Marketing Cloud organizations can:
- Save time: Use the search and browse capabilities to quickly locate rich media content.
- Improve consistency: Access to server-side media transformations provides SFMC users with pre-rendered content for all-channel delivery.
- Reduce errors: Ensure SFMC business users only have access to approved content with metadata and security policies.
- Avoid duplication: Leverage a central, single-source DAM.
- Search and reuse content: Use AI-applied metadata and powerful advanced search capabilities.
In today's digital marketplace, the customer is empowered like never before. Organizations need to exploit every opportunity to communicate clearly and consistently across every channel and medium.
The existing infrastructure of OTMM and SFMC will do. This is an extension only.