Give them the experience they want—whether that’s an orchestra or a garage band.

Are you conducting the music your customers want to hear? In a recent Oracle survey of over 1,300 executives worldwide, they estimated that by failing to provide a positive, relevant customer experience, businesses could potentially lose 20 percent of their revenue. In order to deliver the best customer experiences possible, organizations are turning to the latest Customer Experience Management solutions.

“What are the most important areas for innovation, and what are the key drivers for growth [for organizations today]? I’m convinced that the answer is Customer Experience Management,” says Tim Walters, Ph.D., partner and principal analyst at Digital Clarity Group. Walters recently sat down with Robert Thiele, Senior Director of Program Management at OpenText, to discuss the key drivers of successful customer experience management.

Watch Walters and Thiele discuss omni-channel experiences, the requirements of enterprise software, and more in the series of 6 webisodes that run 8 to 13 minutes each. Sign up to get the webisodes and watch the preview clips below.

Preview the Webisodes

3 Reasons Why CEM Is the Place to Innovate
Channel Changers: Meeting the Demands of an Omni-Channel World
Beyond the Web: Harness Adaptive Content to Reach Customers Anywhere




What Is “Enterprise” Software, Anyway?
Avoid Ripping and Replacing: Choosing “Enterprise” Software
5 Enterprise Resources Required to Enrich Customer Experience (CX) Going Forward



Sign Up to Get the Webisodes