Global Brand management

OpenText Global Brand Management solutions help you control your brand. Leveraging some of the latest advancements in digital asset management, your messages can be timely, personalized and relevant while creating powerful and positive brand experiences to enhance your brand image. With channel-wide commitment to manage global branding through integrated marketing, our Global Brand Management solution drives productivity and effectiveness with a central repository to securely manage and control your digital content as it is being processed and published across many different  distribution points. OpenText helps manage the end-to-end marketing solution that is the technology to create rich media as quickly as your ability to manage it.

Global Brand Management solutions in short:

• Single, centralized system with global visibility of all marketing assets
• Real-time collaboration to create content
• Maintain brand standards and allow autonomy for the unique needs of local markets
• Deliver integrated campaign management processes
• Secure, central repository to control digital content for collateral, web and online publishing
• Intelligent search through filtering and sorting of all your digital content
• Integrated and automated workflow to reduce the time it takes to produce and publish digital assets
• Localize your content for target segments, groups and regions