Read how Electronic Arts (EA) utilizes a digital asset management solution from OpenText to help organize their brand assets.
The Challenge:
- Control its brand globally.
- Develop a consistent look, feel and voice within the challenges of localization.
- Easily locate and distribute content.
Long Story Short Solution:
OpenText Media Management
The Result:
EA has established a centralized repository of their valuable digital content. Users across the company are able to securely access these assets via the Web as they develop new marketing campaigns.
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