OpenText Semantic Navigation

Attract visitors to your site and drive exceptional online experiences by quickly locating meaningful and relevant content

Create a compelling online experience by connecting people to meaningful content. Enhance and nurture customer and brand loyalty by helping people find what they are looking for. OpenText Semantic Navigation aggregates content from any number of sources and repositories, providing a unified experience to your users.

With OpenText Semantic Navigation, you can:

• Deliver highly relevant content: Serve up highly specific content search results by identifying and leveraging nuance, tone, relevance, and the “aboutness” of content.
• Provide a consistent interface from a variety of sources: Aggregate content from various content systems and Web sites and present it to site visitors in consistent, standard formats.
• Add contextual information automatically: Enrich content – including huge volumes of uncategorized content – by automatically analyzing and tagging it with metadata to help discern relevant and insightful keywords, topics, summaries, and sentiments.
• Manage promotions and ad placements: Achieve higher Web conversion rates by positioning products and services with content that is most relevant and at a time when your visitors’ interests are piqued and they’re most likely to act.
• Improve SEO and search marketing: Add semantic depth and relativity to your content to automatically make your Web pages authoritative and optimized for search engine crawlers, which can dramatically improve search-engine optimization.
• Deploy your solution quickly and easily: Use prebuilt templates and industry-standard taxonomies to create semantic widgets, faceted navigation, and dynamic topic pages, all customized to your brand.