Production Asset Management

 

Business Goals

  • Quickly and efficiently locates desired content

  • Provides peace of mind, as you use content with appropriate rights and permissions

  • Speeds up approval process by eliminating the antiquated process of creating duplicates, shipping and waiting for feedback

 

Production Asset Management sits at the heart of the creative process by providing creative professionals with the ability to readily review, approve, reuse, re-express and collaborate around digital content. No more searching for previously developed campaigns or approved brand images. Also, Production Asset Management speeds up the marketing with new high-quality products and materials.

Production Asset Management offers producers, editors, designers and Web developers the ability to:

  • access a central database of pre-approved digital assets (logos, photos, video, text, audio, graphics, animation)

  • work on the same project in real-time, regardless of where everyone is located

  • reuse and re-express existing content to dramatically save time and money

  • conduct advanced searches and frame-accurate browsing

Open Text Metadata Management delivers this functionality with the following components:

Supplemented by Business Content (e.g., predefined workflows) to give you a head-start in configuring workstreams and processes, Consulting Services, Training and Support tailored to meet your requirements.

 
 

Key Performance Indicators

Save time and money

Increase creativity and streamline the creative process

Greater efficiency around the review and approval process

Assurance of rights and permissions

 

 

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