Media

• Best Practices
• Brochures & Whitepapers
• Business Benefits
• Business Goals
• Customer Successes
• News & Events
• Open Text Services

• Brand Asset Management
• Distribution Asset Management
• Licensing Management
• Metadata Management
• Production Asset Management

Metadata Management

Metadata serves as value-added information about an asset, and is used for a variety of purposes including:

• Cataloging

• Rights management

• Licensing

• Asset ownership

• Historical information about how an asset was used

Metadata Management allows a media company to:

• Calculate the Return on Investment (ROI) of an asset by seeing its historical usage

• Determine rights information for asset reuse purposes

• Find out how an asset was used to determine if it is the right choice for a new project

• Identify licensing parameters to further monetize digital content

Open Text Metadata Management delivers this functionality with the following components:

• Software:
  Digital Asset Management

Supplemented by Business Content (e.g., predefined workflows) to give you a head-start in configuring workstreams and processes, Consulting Services, Training and Support tailored to meet your requirements.