HIT Entertainment Success Story

HIT Entertainment Makes Digital Asset Management Child's Play with OpenText Media Manager

Cost reduction, tighter process controls, and faster search among key benefits of OpenText Media Management

“When we evaluated OpenText Media Management we were suitably impressed, not only with technology, but also the people. We knew from the outset that this would be a long term relationship. OpenText are clearly a leader in this space and this was borne out by reference visits that we undertook.”

— Ryan Tunstall, VP Global IT Operations, HIT Entertainment

Challenge

• Rising costs of physical Style Guide production and distribution
• Increasing difficulty searching for specific assets, tying up high cost resources
• Needed to improve the speed of licensee application processing and fulfilment
• Difficult to enforce version control of assets with licensees

Solution

• OpenText Media Management

Value

• Digital asset distribution reduces cost, saves time and aids version control
• Licensing approval workflow faster, auditable and reportable
• Faster and accurate searching, across the user base
• Robust security enforcement across all digital assets

About the Organization

HIT Entertainment is one of the world’s leading independent children’s entertainment producers and rights owners with an enviable portfolio of brands, including Thomas & Friends™, Bob the Builder™, Barney™, Fireman Sam™, Angelina Ballerina™, Pingu™, Rainbow Magic™, and Mike the Knight™.

 Launched in 1989, headquartered in London, with offices across the globe and a brand presence in over 300 territories, HIT Entertainment’s lines of business span television, video, and movie production, content distribution, publishing, consumer product licensing, live events, and attractions.

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