Licensing Management
Licensing Management ensures the collection, distribution and tracking of licensed content and their corresponding agreements for the monetization of assets. Media companies are concerned with both their ability to manage the process for deriving revenue, as well as to adhere to licensing agreements for content they are using from other entities. Access to the governing contacts, to understand the parameters for either getting paid or paying for use of content, is critical.
Business Goals
- Create a repository of licensed content
- Efficiently distribute to points of consumption
- Track licensing information for each available asset with metadata management
Key Performance Indicators
- Monetize content
- Comply with licensing agreements
- Identify new revenue opportunities
Licensing Management allows a media company to:
- Efficiently gather, distribute and track licensed content
- Manage the licensing agreement, along with the associated content, to ensure proper tracking, distribution and monetization of its assets
OpenText Licensing Management delivers this functionality with the following components:
- Software:
Digital Asset Management
Supplemented by Business Content (e.g., predefined workflows) to give you a head-start in configuring workstreams and processes, Consulting Services, Training and Support tailored to meet your requirements.